Data Blog by Lizeo
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The Salon du 2 Roues (2 Wheeler Show) once again made a big impression with its 32nd edition, held in Lyon from 13 to 16 February 2025. With more than 800 exhibitors, over 170,000 visitors expected, and the entire motorbike industry represented, this event has established itself as a major meeting place for enthusiasts and professionals in the sector.
The S2R has established itself as a leading event, attracting visitors from all over the world. The number of visitors reflects the growing interest in the two-wheeled market, whether for motorbikes, scooters, quads, buggies, bicycles or even scooters.
The show also stands out for its perfect organisation, with exhibitors spread across Eurexpo’s seven halls according to thematic areas. This layout makes it easier to discover the stands and allows visitors to explore the different aspects of the world of two-wheelers.
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All the major players in the sector were represented, from manufacturers and accessory suppliers to tour operators and motorbike tuners. Visitors were able to find iconic brands such as BMW Motorrad, Harley-Davidson, Kawasaki, Suzuki and Ducati.
One of the major attractions of the show was the diversity of the vehicles exhibited. From new models to timeless classics and historic models, there was something for everyone.
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The Salon du 2 Roues offered a rich and diversified agenda, alternating between demonstrations, exhibitions and test drives. The highlights of this year’s show included:
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Whether you’re a seasoned biker or just curious, the S2R attracted a large audience. Its varied offering satisfies history enthusiasts with vintage models, while attracting fans of the latest technology.
With top-class organisation and a rich schedule of events, this 32ᵉ edition confirmed Salon du 2 Roues status as a must-attend event in the world of two-wheelers. See you in 2026 for another edition full of surprises and discoveries!
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